HTM520 Complete Course(Select your Due week)
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Thursday, 30 July 2015

HTM520 Complete Course(Select your Due week)

HTM 520 HTM520 Complete Course(Select your Due week)
Click below link for Answer  or   visitwww.workbank247.com
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HTM520 Week 1 Discussion 
"The Strategic Management Process” Please responds to the following:

From the e-Activity, examine the four (4) main elements of the strategic management process, and determine the primary manner in which they correlate with one another. Provide two (2) examples that depict the importance of strategic alignment within the strategic management process.
Determine which of the four (4) main elements of the strategic management process that you believe to be the most important in the hospitality industry. Provide one (1) example that depicts the importance of the selected element to support your position.
HTM520 Week 2 Discussion
"Assessment of the Broad Environment” Please respond to the following:
Analyze the four (4) main elements within the micro environment. Develop one (1) strategy that shows the importance of each element and why it is necessary to adopt the changes in order to remain compliant with the law and competitive as an industry leader.
Analyze the five (5) forces of competition in Porter’s Five Forces model. Suggest two (2) specific approaches that a hospitality company could take in order to examine its competition. Provide a rationale for your response in which you cite Porter’s Five Forces model.
HTM520 week 2 Case study 1 Starbucks Corporation (B)”
HTM520 week 3 Discussion
"Mission Statement, Vision, and Values"  Please respond to the following:
From the first e-Activity, analyze the selected organization’s mission statement and vision. Determine whether or not the selected organization’s mission statement and vision aligns with its strategic action plans. Support your position with one (1) example of such alignment—or lack thereof.
From the second e-Activity, compare and contrast the values of the selected rival hospitality companies. Determine which company’s values are better established and better embodied by its people. Provide a rationale for your response.
HTM520 week 3 Journal Entry 1

·         Journal Entry 1: Prepare a one to two (1-2) paragraph journal entry that addresses the following:
·        

1.      Suggest two (2) practical applications of the information that you have learned thus far.
2.      On a scale of one (1) to five (5)—with one (1) meaning novice; five (5), advanced—rate both your understanding of the types of issues that occur in hospitality and tourism and your ability to create solutions for these issue

HTM520 week 4 Discussion
"Organizational Resources” Please respond to the following:
Suggest two (2) ways in which organizations could use their resources in order to create a competitive advantage within the marketplace. Provide two (2) examples of the use of such resources to support your suggestion.
From the e-Activity, determine the qualities that make the selected organization’s strongest resource a threat to its competitors. Recommend two (2) actions that the selected organization could take, using the resource in question, in order to sustain its competitive advantage moving forward.
 HTM520 week 4 Case study 2
Click the link above to submit your assignment.
Students, please view the "Submit a Clickable Rubric Assignment" in the Student Center.
Instructors, training on how to grade is within the Instructor Center.
Case Study 2: "Orchid Ecotel: Leveraging Green Hoteling as Core Competency"
Due Week 4 and worth 100 points
Read the case study titled, "Orchid Ecotel: Leveraging Green Hoteling as Core Competency", located in Casepack HTM 520: Strategic Planning in Hospitality and Tourism.

Write a two to three (2-3) page paper in which you:
1.      Analyze the major positives and negatives regarding a sustainability strategy for lodging organizations in the areas of local environment, business performance, marketing, guest satisfaction, and local politics. In the case of the Orchid Ecotel, use a cost-benefit analysis to determine whether the potential benefits to business performance outweigh the negative impact to sustainability.
2.      Analyze Orchid Ecotel's core competencies. Based on the core competencies applicable to the lodging sector, recommend (2) strategies that management could use in order to provide a sustainable competitive advantage.
3.      Determine two (2) of the potential strategic challenges that Kamat Hotels faces as a result of expansion. Recommend two (2) actions that Kamat Hotels could take in order to effectively expand and compete within its respected lodging markets. Justify your response.

Your assignment must follow these formatting requirements:
·         Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.
·         Include a cover page containing the title of the assignment, the student's name, the professor's name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length.

The specific course learning outcomes associated with this assignment are:
·         Analyze the external environment and assess internal factors to provide a basis for refining strategic directions and formulating corporate strategy.
·         Use technology and information resources to research issues in strategic planning in hospitality and tourism.
·         Write clearly and concisely about strategic planning in hospitality and tourism using proper writing mechanics.

Grading for this assignment will be based on answer quality, logic / organization of the paper, and language and writing skills, using the following rubric found here.
HTM520 week 5 Discussion
"Business Level Strategies” Please respond to the following:
Determine two (2) opportunities for change that may arise as a result of an organization’s failed competitive strategy. Suggest two (2) transformations that an organization could make in order to adjust its overall strategic direction without losing current and potential customers.
From the e-Activity, determine which of the five (5) business level strategies would best position each brand in the market. Provide a rationale for your response.
HTM520 week 5 Journal Entry 2

·         Journal Entry 2: Prepare a one to two (1-2) paragraph journal entry that addresses the following:

1.      Suggest two (2) practical applications of the information that you have learned thus far. Note: The practical applications discussed in this journal entry must differ from your previous journal entry.
2.      On a scale of one (1) to five (5)—with one (1) meaning novice; five (5), advanced—rate both your understanding of the types of issues that occur in hospitality and tourism and your ability to create solutions for these issues.

HTM520 week 6 Discussion
"Diversification Strategies"  Please respond to the following:
From the e-Activity, create a scenario for a hospitality firm of your choice in which competitive forces might signal when the firm should adopt a diversification strategy. Formulate the fundamental manner in which such a strategy would enhance the firm’s competitiveness.
From the e-Activity, conclude whether or not the selected organization’s diversification strategy is effective in relation to its current competition. Provide a rationale for your response.
HTM520 week 6 Case Study 3
Click the link above to submit your assignment.
Students, please view the "Submit a Clickable Rubric Assignment" in the Student Center.
Instructors, training on how to grade is within the Instructor Center.
Case Study 3: "To Market, To Market: An Independent Luxury Hotel’s Battle for Position"
Due Week 6 and worth 100 points
Read the case study titled, "To Market, To Market: An Independent Luxury Hotel’s Battle for Position", located in Casepack HTM 520: Strategic Planning in Hospitality and Tourism.

Write a two to three (2-3) page paper in which you:
1.      Examine two (2) of the main challenges that Nassauer Hof Hotel faces as an independent hotel operator competing against larger, established hotel chains. Propose two (2) actions that Nassauer Hof Hotel can take in order to address these challenges. Provide a rationale for your response.
2.      Suggest two (2) operational advantages that Nassauer Hof Hotel can leverage in serving its customer base that the larger hotel organizations cannot. Justify your response.
3.      Predict two (2) future opportunities that may exist for the Nassauer Hof Hotel to expand its operations within the lodging sector. Provide a rationale for your response.

Your assignment must follow these formatting requirements:
·         Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.
·         Include a cover page containing the title of the assignment, the student's name, the professor/s name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length.

The specific course learning outcomes associated with this assignment are:
·         Develop strategic alternatives for business-unit strategies that provide a competitive advantage.
·         Use technology and information resources to research issues in strategic planning in hospitality and tourism.
·         Write clearly and concisely about strategic planning in hospitality and tourism using proper writing mechanics.

Grading for this assignment will be based on answer quality, logic / organization of the paper, and language and writing skills, using the following rubric found here.

HTM520 week 7 Discussion
"Strategic Alliances"  Please respond to the following:
Compare two (2) advantages and two (2) disadvantages of forming an inter-organizational relationship in order to create a competitive advantage. Support your comparison with two (2) real-life hospitality industry examples.
From the e-Activity, assess the success level of the two (2) of the shared resources that your selected alliance produces. Based on your research, conclude your selected alliance’s level of competitiveness compared to other competitors within the hospitality industry.
HTM520 week 7 Journal Entry 3
Prepare a one to two (1-2) paragraph journal entry that addresses the following:
·         Suggest two (2) practical applications of the information that you have learned thus far. Note: The practical applications discussed in this journal entry must differ from your previous journal entries.
·         On a scale of one (1) to five (5)—with one (1) meaning novice; five (5), advanced—rate both your understanding of the types of issues that occur in hospitality and tourism and your ability to create solutions for these issues.

HTM520 week 8 Discussion
"Organizational Structures" Please respond to the following:
Justify the importance of two (2) functional departments that would commonly support a full-service lodging property’s management team. Provide two (2) examples that depict the manner in which the role of organizational culture affects the role of functional departments in supporting the mission, goals, and objectives of an organization.
From the e-Activity, select one (1) full-service hotel department from organizational chart (e.g., Finance, HR, Rooms Division, F&B, Housekeeping, Sales and Marketing, Technical Services, or Kitchen, etc.). Determine two (2) operational conflicts that would commonly exist between your selected department and another department. Support your response with real-life hotel examples of conflicts. Suggest two (2) resolutions to these conflicts. Justify your response.
HTM520 week 8 Case Study 4
Click the link above to submit your assignment.
Students, please view the "Submit a Clickable Rubric Assignment" in the Student Center.
Instructors, training on how to grade is within the Instructor Center.
Case Study 4: "Timeshare Exchange Fair (A)"
Due Week 8 and worth 100 points

Read the case study titled, "Timeshare Exchange Fair (A)", located in Casepack HTM 520: Strategic Planning in Hospitality and Tourism.

Write a two to three (2-3) page paper in which you:
1.      Analyze the major reasons why and how timeshares evolved into timeshare exchange fairs. Predict the main impact that such and evolution will have on the hospitality and tourism industry in the next 10 years.
2.      Examine both the seven (7) factors that influence the functioning of the exchange and the impact of each factor on an exchange fair. Determine which of the seven (7) factors you believe impacts exchange fairs the most. Provide a rationale for your response.

Your assignment must follow these formatting requirements:
·         Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.
·         Include a cover page containing the title of the assignment, the student's name, the professor's name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length.

The specific course learning outcomes associated with this assignment are:
·         Analyzeinterorganizational relationships and management resources in order to successfully implement strategies.
·         Use technology and information resources to research issues in strategic planning in hospitality and tourism.
·         Write clearly and concisely about strategic planning in hospitality and tourism using proper writing mechanics.

Grading for this assignment will be based on answer quality, logic / organization of the paper, and language and writing skills, using the following rubric.

HTM520 week 9 Discussion
1)      Analyze two (2) environmental factors that contribute to creation of a new hospitality venture. Predict two (2) ways in which the factors in question may inhibit the creation of opportunity recognition. Provide a rationale for your response.
2)      2) From the e-Activity, pinpoint two (2) strategic activities that promote and foster innovation within the selected organization. Interpret the fundamental manner in which these two (2) innovative practices contribute to an organization gaining a competitive advantage within the hospitality industry.

HTM520 Week 9 Case Study 5 The Golden Arch Hotel
HTM520 Week 9 Case Study 5 The Golden Arch Hotel 
Case Study 5: "Golden Arch Hotel: McDonald's Adventure in the Hotel Industry"
Due Week 9 and worth 100 points

Read the case study titled, "Golden Arch Hotel: McDonald's Adventure in the Hotel Industry", located in Casepack HTM 520: Strategic Planning in Hospitality and Tourism.

Write a two to three (2-3) page paper in which you:
1.       Analyze the major positives and negatives discussed in the five (5) customer experiences listed within the case study. Based on the customer experiences, determine two (2) areas where the hotel is doing well, and suggest two (2) areas where the hotel can improve.
2.       Based on the profit model of the Golden Arch Hotel, evaluate the profitability of the hotel in the areas of margins, asset utilization, and capitalization.
3.       Determine two (2) reasons why the McDonald's Corporation's venture into the hotel industry was not successful. Provide a rationale for each of your reasons.

Your assignment must follow these formatting requirements:
·         Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.
·         Include a cover page containing the title of the assignment, the student's name, the professor's name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length.

The specific course learning outcomes associated with this assignment are:
·         Construct control systems to support effective strategic management and develop alternatives to improve performance.
·         Use technology and information resources to research issues in strategic planning in hospitality and tourism.
·         Write clearly and concisely about strategic planning in hospitality and tourism using proper writing mechanics.

Grading for this assignment will be based on answer quality, logic / organization of the paper, and language and writing skills, using the following rubric found here.

HTM520 week 10 Discussion
"Global Strategies"  Please respond to the following:
Conclude which of the three (3) main forms of global strategies (multidomestic, global, and transnational strategies) would be most effective for a U.S.-based restaurant chain looking to expand to Eastern Europe. Justify your answer.
Determine two (2) future factors that a hospitality organization needs to consider when assessing the viability of a potential foreign market. Provide one (1) example that supports your response and identifies a specific foreign market.
HTM520 week 10 case study 6 The Inn at Little Washington

HTM520 week 11 Discussion
"Transfer It"  Please respond to the following:
Create a list of three (3) best practices the one should follow within the field of hospitality and tourism. Suggest actions that hospitality managers can take in order to exhibit these best practices.
Determine the two (2) most important concepts that hospitality managers need to learn and enact within the strategic formulation and implementation process. Provide a rationale for your response.
Second Post
How will you apply the strategic planning knowledge you learned in the course in your
next/current career position?
HTM 520 HTM520 Complete Course(Select your Due week)
Click below link for Answer  or   visitwww.workbank247.com
Download Answer here



 
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